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That's an old commercial. My friends and I make fun of it a little. (The
what's this lego soccer part)
--
Chef
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http://members.xoom.com/legobase
Jason Maxwell <jhmaxwell@earthlink.net> wrote in message
news:G2JMLF.99x@lugnet.com...
> I'm surprised nobody has mentioned the new LEGO commercial! Yesterday was • the
> MLS(Major League Soccer) Cup Championship game on ABC. The pregame show • was
> sponsored by LEGO. The first commercial of the first commercial break in • the
> pregame show was a new commercial for LEGO soccer. Here's a description:
>
> A shot of a soccer field from above the goalie's shoulder as the opposing • team
> lines up for a penalty kick. A little white object flys out and hits the
> player about to take the kick on the head. The looks down and it's a LEGO
> soccer ball. He picks it up and looks behind the goal at the kid who • threw
> it. The kid motions to him in a "I'll take you on" motion. The player • walks
> over and asks "What's this?" The kid answers "LEGO Soccer." The scene • cuts
> to the two of them sitting at a LEGO Championship Challenge set. They • show
> them playing and the player wins. The kid says, "Now we'll play by our • rules"
> and it shows them quickly changing the field to the 4 goal setup. Then • one of
> the kid,s friends drops 4 balls in and it shows the player playing against • 3
> kids. The kids win and celebrate while the player shakes his head. Then • the
> annoucer says "LEGO Soccer, available at your local toy store (or • something
> like that)" while the boxes are displayed on screen.
>
> The odd thing was that they displayed 5 boxes, but one of them was the • small
> grandstand only available through Shop at Home. There are six sets (Shoot • n'
> Score, Grandstand, Players Bus, Super Sport coverage, championship • Challenge,
> and the small S@H only grandstand) and I think they didn't show the Super
> Sport Coverage box. I didn't notice until the second time they showed teh
> commercial (at halftime during the game) and it went by so fast I didn't • catch
> it.
>
> LEGO must have given MLS some money for this game as their logo was much • more
> visible than it has been during the season. In addition to sponsoring the • pre-
> game show and the two airings of the new commercial the LEGO signboard at • the
> edge of the field was on the opposite side of the field from the cameras • so it
> was easily seen on TV. During every other game this year it was on the • same
> side of the field as the primary camera, so it was only seen during a • corner
> kick from that side of the field or some other time when they had to use • the
> opposite view camera. Also the LEGO logo appeared as an in-game sponsor • next
> to the scoreboard in the corner of the screen, which is the first time • that's
> happened this year.
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Message is in Reply To:
 | | New LEGO commercial
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| I'm surprised nobody has mentioned the new LEGO commercial! Yesterday was the MLS(Major League Soccer) Cup Championship game on ABC. The pregame show was sponsored by LEGO. The first commercial of the first commercial break in the pregame show was a (...) (24 years ago, 16-Oct-00, to lugnet.sports, lugnet.general)
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