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Subject: 
Re: Lego Commercial in Top 100 of all time
Newsgroups: 
lugnet.general, lugnet.loc.uk
Date: 
Mon, 1 May 2000 11:57:48 GMT
Viewed: 
727 times
  
In lugnet.loc.uk, Nicholas Allan writes:
On the UK's Channel 4 (http://www.channel4.com/entertainment/greatest_ads/)
and through the Sunday Times newspaper (http://www.sunday-times.co.uk)
10,000 people were surveyed on what they thought was the best television
advertisement of all the last century.  The Lego advertisement of 1980 was
number 74.  A Tommy Cooper impersonator voiced this ad which showed a Lego
mouse being eaten by a Lego cat being eaten by Lego dog - in the end they
all ended up inside a Lego kipper going via an
anti-submarine-eating-fish-ballistic missile launcher. Natural progression
of course.  Naturally it ended with Tommy Cooper's catchphrase 'Just like
that'.


I saw that too. It was great to see it again after all those years. I think
that it may be the last ad I saw for LEGO on TV... perhaps I should watch more
kid's TV!

It was was interesting to see that it was presented as a building toy, whereas
these days I assume it is marketed by theme, rather than as a construction toy.
I supose in 1980 themes were only just starting - space and castle.

Scott A



Message is in Reply To:
  Lego Commercial in Top 100 of all time
 
On the UK's Channel 4 ((URL) through the Sunday Times newspaper ((URL) people were surveyed on what they thought was the best television advertisement of all the last century. The Lego advertisement of 1980 was number 74. A Tommy Cooper impersonator (...) (25 years ago, 30-Apr-00, to lugnet.general, lugnet.loc.uk) ! 

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