Subject:
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My Lego Wish List
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Newsgroups:
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lugnet.dear-lego
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Date:
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Fri, 31 Mar 2000 18:37:22 GMT
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Dear Lego,
I'm an AFOL. Use Avid or Adult fr the A, your choice. Since I've left what we
refer to out here as my dark age, I've collected well over 100,000 individual
elements through purchasing at retail stores, eBay, and gifts.
I am not a "collector" in the classic sense. I do not keep sets sealed in
their boxes (for the most part, anyway - there's actually a single set I've
done this with).
I build things. (http://www.hooked.net/~coallier/lego.htm)
I have a tendency to build larger scale than most non-TLC employees. I made a
5'+ model of the transamerica building, I've made a 2'+ wingspan airplane, and
my most current (roughly half finished) project is a life size Lego Superman.
So, with that in mind, here's what I'd like to see from Lego Direct:
1. An opportunity to order a LARGE quantity (hundreds or thousands of any
particular element) of basic bricks in _any_ color (The five more common
colours plus tan, the two greys, light blue, brown, lavender, orange - whatever
is out there). I would like to see these sold as low as you can price them
(and still make a profit, of course), preferably with a scale sliding downward
the more you order.
2. Windows of all sorts. Since one of my main interests is modeling
architecture, windows are obviously invaluable.
3. Doors, for the same reason.
4. Moving elements (hinges of various styles, rotators, etc.) in quantity.
Sometimes I do make smaller scale things, but then I prefer to make them
posable.
5. For Lego Direct prices, I'm hoping for maybe a hair over the "Bonus Bucket"
price, maybe 3 cents per basic brick. The complex elements I would go up to
maybe 8 cents or more depending on the complexity of the element. I would
expect to pay somewhere reasonably close to what a set costs if I were to buy
it in pieces, but I understand that economies of scale would dictate that they
cost more so that TLC could retain a profit.
And from Lego in general:
1. Military kits. As Bill Murray said in Stripes to John Candy, "Come on,
you're already dirty..." TLC now has sets that officially include potentially
violent elements (Them light sabres ain't fer findin' yer keys in the dark!),
and military sets could be a cool extension of this. New Kakhi and Olive Green
bricks, too!
2. More Model Team kits. Some of the smaller scale stuff at Legoland
California had me _drooling_ (not that the larger scale stuff didn't!). There
was a cabin cruiser in a display cabinet that was absolutely beautiful. Sell
them to me! I would consider buying models of automobiles, boats, some
airplanes, and motorcycles.
3. A new theme: Architecture. The Parthenon...the Golden Gate Bridge...the
Empire State Building...the Taj Mahal...if those hokey 3D puzzles can make
money on this sort of thing, just think what TLC could do!
4. Finally, TLC needs an online shopping service. I realize that part of the
reason for avoiding this is to keep retailers happy that you're not
cannibalizing their market, but I could see an online store as a place where a
fan could have access to the entire catalog, not just whatever the local
MegaToyStores and Mom-n-Pops have in stock. You don't have to beat street
prices...and even if you did, shipping costs will encourage the casual buyer to
look locally first. Then again, that could be why you're _not_ doing it...but
it would still be nice.
That's about it. Thanks and keep up the good work!
.Steven Coallier
Software Development Manager
Electronic Arts, Inc.
"Attack life, it's going to kill you anyway!"
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