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 Dear LEGO / *5212 (-5)
  Re: Dillution of trade name
 
Hello! (...) Oh, people (kids, parents, non-AFOLs) are using "legos" all the time around here. It simply is shorter for "LEGO bricks" and everybody still knows exactly what this term ("legos") is referring to. As long as it's not used in official (...) (20 years ago, 28-Jan-05, to lugnet.dear-lego, lugnet.admin.general)
 
  Re: Dillution of trade name
 
Calling "lego" "legos" must be an american thing; I have never heard it used in the UK. Interestingly, searching loc.uk for "legos" got hits for "lego's". Scott A (...) (20 years ago, 28-Jan-05, to lugnet.dear-lego, lugnet.admin.general)
 
  Re: Dillution of trade name
 
(...) I have also noticed this in some of the Atlanta-area Wal-Mart stores. Scott Lyttle (20 years ago, 27-Jan-05, to lugnet.dear-lego)
 
  Re: An alternative open letter to the CEO of the LEGO Company
 
(...) This is a very serious allegation. Please explain which reasons given by TLG have been debunked as fluff or outright lies. (20 years ago, 28-Jan-05, to lugnet.color, lugnet.dear-lego)
 
  Dillution of trade name
 
Dear LEGO, While shopping yesterday in a relatively new US WalMart store, I noted that the various sections of the toy department have little banner signs hanging out from the top of the stock shelves. These seemed to be placed in such a way so that (...) (20 years ago, 27-Jan-05, to lugnet.dear-lego)


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