 | | Re: What 5% ? (was Re: Fed UP!!!!!!!!) —Justin Pratt
| | | | (...) Yes, they lost money in 2003. Yes, this is bad. No, AFOLs still don't count. From the 2003 Lego Annual Report: "At the end of 2004, it was decided to change the business strategy and set out a series of specific intiatives in order to ensure a (...) (20 years ago, 30-Jul-04, to lugnet.color, FTX)
| | | | | | | | | | Re: What 5% ? (was Re: Fed UP!!!!!!!!) —David Eaton
| | | | | (...) *Either* way? Now that's just silly. If AFOL's were 5% of the customers (granted, they aren't), and your typical AFOL buys 20 times as much annually as a typical child's parents (not an overly bad estimate, I think), then we're about 51% of (...) (20 years ago, 31-Jul-04, to lugnet.color)
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