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Dear Lego,
As an avid Lego castle guy, I think it might be a good idea to not shelve the
castle theme just yet. I mean look here at Lugnet, a fairly large group of
people are devoting possibly weeks of their lives to an interactive roleplaying
lego game. Think about this as a possible Lego theme..
A huge island covered with mist and several groups of intrepid explorers. Year
one you could do camps and stuff, and each year after remove a layer of "mist"
and release new interesting stuff.. like inhabitants of the isle, magical
creatures and such.
I'm talking Bionicle meets Castle, with collector helmet/masks or whatever, and
really turn this into a production. If bionicle continues its marketing
success, i think this would be a good way of spreading the marketing ideas
throughout system.
-lenny hoffman
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