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Subject: 
BrickFest™ PDX 2007 Event Identity Design
Newsgroups: 
lugnet.events, lugnet.events.brickfest, lugnet.announce, lugnet.fun.community, lugnet.trains
Followup-To: 
lugnet.events.brickfest
Date: 
Tue, 6 Feb 2007 05:44:58 GMT
Highlighted: 
!! (details)
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BrickFest™ PDX 2007 is coming!

Where: Portland, Oregon, USA
When: March 30th - April 1st 2007


This year’s BrickFest™ event identity is celebrating the “basic building block” of the LEGO® system: The 2x4 brick.



For most, the 2x4 brick represents the very basic element and backbone of this timeless construction toy, the mechanical ingenious of the LEGO elements, and it’s potential to make the most incredible creations through the imagination of LEGO enthusiasts around the globe.

“The interlocking principle with its tubes makes it unique, and offers unlimited building possibilities. It’s just a matter of getting the imagination going – and letting a wealth of creative ideas emerge through play.”

-The LEGO® Group, on the LEGO brick.

The design begins with the top as a black and white BrickFest™ herald followed by “PORTLAND 2007”, designating the location and year of the event. Below the herald is a black and white abstract representation of the top and bottom view a 2x4 brick.

One could also ascertain that the 2x4 brick’s “connective-ness” represents the bond between friendship, camaraderie and community. BrickFest™ events exemplifies this “bond” amongst good friends and acquaintances, and we feel that this design identity represents just that.

This year BrickFest™ is, in it’s truest sense, a reunion of LEGO enthusiasts and an opportunity to meet new people in a growing community.

So What Are You Waiting For?...“Connect” With Us.

Join the fun at BrickFest™ PDX 2007
Register now, register early!

...it’s still BrickFest™, only with twist of “PDX”. :-)

-jeremy rear
GPLR

BrickFest™ PDX 2007 Event Identity Designer
BrickFest™ PDX 2007 Commemorative Event Kit Coordinator
BrickFest™ PDX 2007 Apparel Coordinator
BrickFest™ PDX 2007 Dirty Brickster Coordinator



Message has 1 Reply:
  Re: BrickFest™ PDX 2007 Event Identity Design
 
Cool idea, I'm sorry I'll miss out on this. Have you thought of a building competition where MOCs have to be built exclusively with 2 by 4 bricks? Kind of like that public art thing they had in Oslo last year? Magnus (18 years ago, 9-Feb-07, to lugnet.events.brickfest, FTX)

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